We help parks, reserves, and the birds that live there: Together with ČSO and you
A partnership that makes sense
We are honored to be working with the Czech Ornithological Society. This organization has long been committed to protecting birds and their natural habitats, while also inspiring and engaging the general public.
Our inancial support will go towards the creation and development of bird parks and reserves run by the Czech Ornithological Society. These are places where Nature is given space to be wild again. Where it can breathe – and so can we.
Respect for Nature in practice
Our motto is not just words on paper: Respect for Nature is a commitment. And these charity T-shirts are one way we are turning that commitment into concrete action. Every T-shirt purchased means a contribution to landscape conservation. Every purchase is a small but real step towards preserving the places where we go to recharge our batteries, where we hear birds singing, and where we remind ourselves that the world is still, and can continue to be, a beautiful place.
But we couldn't do it without you. We are lending a helping hand together.
Bird of the Year 2026: an elegant creature in Bushman colours!
And since we're on the subject of birds, this year's Bird of the Year is the Pěnice černohlavá – an inconspicuous but unmistakable singer with a distinctive "cap." The male has a black cap, while the female has a brown one.
If you look at it more closely, you may notice that it is dressed in exactly the colours we like – muted natural tones, nothing flashy, pure functionality and elegance. It's as if she chose her outfit from a Bushman's wardrobe. But she also needs somewhere to wear her 'wardrobe.‘ A place where she can nest, sing, and raise her young. And it is precisely such places that the ČSO helps to protect and create.
We really do deliver the funds where they are supposed to go. We plan to hand over the next check at the end of March—in person, as is our custom. This will allow the ČSO to use the support for events related to their important anniversary.
Thank you for joining us on this journey.
Respect for Nature is not just a phrase. It‘s a shared journey.